Mahzabeen Faruque

BBA (NSU), MBA (Cardiff University, UK)

Lecturer

Mahzabeen Faruque, is a lecturer for BBA & MBA Program at the Dept. of Business Studies. She has completed BBA from North South University majored in marketing & MBA in Advanced Strategy and Marketing from Cardiff University, Wales, UK. She completed her dissertation on ‘Porter’s five Model and current scenario on the pharmaceutical industry of Bangladesh along with report on marketing components for Eskayef Bangladesh Ltd in 2002. She started her career with Lafarge Surma Cement Bangladesh, one of the largest cement manufacturer companies in Bangladesh as a marketing analyst and was a core team member for the brand communication and launching of Supercrete Cement. She further worked for PerfettiVan Melle Bangladesh Pvt. Ltd., a fully owned subsidiary of the European Perfetti Van Melle group, as a Brand Manager and looked at the company’s third largest brand Alpenliebe Juzt Jelly in terms of sales volume. She was also the elected Vice President for JCI Bangladesh in 2008 and Director Public Relations, Dhaka Phoenix, Rotary 2016. She is a contributor for Brand Forum Magazine. She also writes on daily newspaper on social and business issues.

Publications

Awards & Achievements